Burn debt, promote posts and shake up the Promoted section a bit.
You can find the details in this post, in the FAQ, and in previous #steam4steem posts as well. Also, feel free to ask me in the comment section.
In short, I will use more than 90% of the posts' reward to burn SBD by promoting steemians' posts that someone thought worthwhile to promote already.
The data show how much SBD the Steem community have spent for promotion in the last time period.
If I make enough of these I may actually become OK at it.