As a human race, we always strive to become richer, successful and more powerful. Through history, we found one way to achieve this that is proven to be extremely successful - Uniting with others and creating a different kind of groups. We unite in families, tribes, nations and numerous bigger or smaller teams, gangs or companies to share common values, feel safer, stronger and reach some common goals that will make our future safer and brighter. As Margaret Mead once perfectly said:
**"Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has."**
Thanks to the development of technology in last few decades, and especially blockchain in last few years finding people with the same interest and uniting them over the same goal has become easier than ever in history. Based on this idea project EQUI was created. This movement unites the power of many into one strong investing force able to revolutionize venture capital market.
**EQUI** is a powerful investment platform that uses blockchain technology to unite a big number the individuals from the crypto community and enable them to invest together with already established entrepreneurs. EQUI allows them to participate in market deals that until now where reserved just for financial institutions and high net worth individuals. With Equi platform, now everyone can participate in big market deals and invest in upcoming ventures.
On the other side of **EQUI** ecosystem, big benefits are waiting for new companies at the beginning of their development. For them, there is no need going through the long and uncertain procedure of seeking capital and support for their projects in the old fashioned way through venture funds. With **EQUI** platform, there is much easier, faster and more transparent way to finance and develop business ideas. **EQUI** as people-powered investment platform will not just provide them sufficient funds for their projects to rise and become successful and profitable, but also a strong support network, mentorship and strategic guidance during project development.
To gather funds for future development, EQUI is organizing ICO. Their token presale is starting in 19 days, and there are bonuses provided for early adopters. Here you can find all information about[ EQUI ICO.](https://www.equi.capital/ico)
There will be three layers of profit around EQUI Token. All in possession will have an option to choose best personal investing strategy and use just one, or all three options.
- **TRADER**: Soon after the end of ICO process EQUI Token will be listed on exchanges and available for trading on the cryptocurrency market. The success of EQUI platform will directly influence the value of the token.
- **HOLDER**: This layer of extra profit will grant 5% of profit to all holders just for keeping EQUI Tokens on the platform. It is easiest to think about this same as proof of stake on some other cryptocurrencies; it is a nice bonus just for HODLing.
- **INVESTOR**: The main purpose of this project is expressed in this profit layer. Investors (Equi Token holders) are financing some of the projects listed on EQUI platform and for that receive, 70% of the profits generated.
**EQUI** is founded by two real superstars in big business and entrepreneurship circles. Doug Barrowman (you can't go wrong with that kind of surname for a project like this) as lead founder and Baroness Mone Of Mayfair OBE as Co-founder. Their business careers are full of success, and they are leaving an impression of people that know how to make the successful and profitable project of this size. I encourage you to watch their EQUI promotional videos and read background information before making your investment decision. In my opinion, one of the reasons to invest in this project is to have an opportunity to say something like this on next family dinner:
**Your brother: "I am soon getting promotion in hospital."**
**Mom: "And what about you my dear son?"**
**You: "I am taking part in big international investment project with a man that managed billions in his career and one Baroness from England as my business partners."**
[]( https://steemit.com/@syndicates)
In the next part of the article about EQUI project, I will make due diligence of their white paper and token economy.
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[Source](https://www.equi.capital/)