We all should be happy for Stella and happy for Steem.  Dash is trying to break through and communicate with non-techy people.  You know, those pesky mainstream people with investment money, and who can buy cryptos.  

So, recruit and use the people you already have.  Like your user base.  Hmm, maybe our marketing team is on to something.

Good job @stellabelle - Good job Dash. 
Now the Steem community can work together with marketing to come up with digestible messages the mainstream can hear.