It’s great to see women stepping out into the world of entrepreneurship. Female entrepreneurship is an AMAZING boost to the economy and social fabric. 

Think about it. How much influence does the average female have in her family. TREMENDOUS! There is a reason that marketers target the ‘Woman of the House’ with marketing campaigns. Some studies estimate that upwards of 85-95% of the average families spending is influenced by the ‘Woman of the House’. Even if she is not the one to hand the money to the vendor, she likely directly or indirectly influenced the decision.

Back to the topic at hand, now imagine the impact on the family of putting the ‘Entrepreneurial’ mindset in that seat of influence (i.e. the ‘Woman of the House’). How will that effect the economic prospects of the entire family? What about the impact of the knowledge shared with the family? This will benefit the community from the inside out. Do you agree or disagree? 

https://teamschweinfurt.files.wordpress.com/2013/09/do-it-rosie-small.jpg